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Getting Started with a Facebook Ad Account
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Getting Started with a Facebook Ad Account

If you’re a small business owner or entrepreneur, there simply may not be enough time to delve into the sometimes murky details that come with starting, managing, and/or effectively leveraging a Facebook Ad Account. Plus, the information typically found on the web (at the time of this writing) have a smattering of terms peppered with excellent industrial insight…from as recently as 2017. With such a mixed bag of search results, it can be hard to parse out the simple basics to at least help get you started from the rest of an outdated text dump.

So where’s a good place to start? A glossary would be nice.

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Facebook is Now Meta and Why Organic SEO Will Still Rule
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Facebook is Now Meta and Why Organic SEO Will Still Rule

On October 28th, 2021, news broke that Mark Zuckerberg, CEO of Facebook, had changed the name of his parent company from Facebook to Meta, thus naming himself CEO and chairman of Meta. For those who may not know, Zuckerberg not only owns Facebook, but also Instagram, WhatsApp, and a host of other services, some of them not directly related to social media. When asked by reporters what the purpose behind the renaming was, he responded with it “being awkward” to have differently branded social media services under the umbrella of another social media brand, in this case Facebook.

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Why Google My Business is a No-Brainer
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Why Google My Business is a No-Brainer

“What? Google My Business?”

Yeah, hopefully. If your customers wanted to leave a review for your or point you out on a map when their relatives from out of town come to visit, you are going to want them to find you, and if you like making money, you are going to want to make that process as painless as possible.

So what if I told you that Google themselves provides a free tool that allows you to manage your business’s online presence across all of Google, including Maps and Search?

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5 Reasons to Use Python for Marketing
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5 Reasons to Use Python for Marketing

Marketing is a challenging profession as it is and adding Python to the mix? It might sound like we’re adding to your already long list of skills and to-dos, but hear us out.

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